Why Go With ActiveTrail Top Marketing Automation Systems
ActiveTrail.com does not need Any sort of marketing or tech experience, as well as a first-time consumer can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you are worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages delivered to your contacts move out at the right time of day when they’re most-likely to get opened. Top Marketing Automation Systems
The platform also allows you to Heavily personalize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analysis on your messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), helping you stay informed about the sort of personal interactions which are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size businesses, that are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and searching for custom attributes for their needs.
Ecommerce businesses and internet shops.
Marketers who wish to automate their customer journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest working ad Campaigns solely by email nowadays, particularly with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop superior campaigns. It is also effective at integrating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with clients whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in numerous ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a simple site builder. It enables you to easily import your contacts or enter them manually, and walks you through each process. When you hit on”create an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, a template loads having an easily customizable box of alternatives. Here you can upload images and make a gallery on your account that you easily pull pictures from later on. Top Marketing Automation Systems
The shipping options are easy to Arrange based on contact lists that you can update at will. This permits you to create many variations of a targeted effort for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics system.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially compared to site builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or very threadbare ones to more vibrant and lively presentations. You will find templates suited to cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic designs, but every alternative is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same period was also answered 4 hours later.
Irrespective of the topic at hand, The client service answers were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer support might leave something to be desired. There is no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for discovering when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the system to customize the messages to your customers.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a few of clients to contact, and large corporations that can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page creator is a Fantastic way to produce a special promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Top Marketing Automation Systems
Designing and publishing a survey is a simple and straightforward process. Pick the query types and fill in the details. ActiveTrail manages everything else. You are able to integrate your polls in to your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) which provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing tools. Begin by picking from among the well-designed pre-made templates categorized by purpose and context, such as fresh technology product, restaurant advertising or vacation advertisement.
At this stage, half of the work has already been performed for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that greatly enhances The usefulness of the service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your blog, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, such as the amount of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There is the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail Provides a substantial number of options for marketing Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, either a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Top Marketing Automation Systems
Every automation process has a beginning and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, create an automation to send readers an email in their birthdays, then after a timed delay of your choosing, yet another email may be sent which reminds contacts to buy products they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact info without needing to find and edit individual contacts.
Another Superb source for touch import management is the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts were added, updated, deleted, and even how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly fix the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever need to trawl through pages of choices searching for the appropriate action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
But even the least tech-savvy user can use the software easily, Selecting you won’t need to hire additional staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing grade where every single Functionality can be found across each and every tier. Users don’t have to worry about not obtaining key features for choosing a more affordable price plan.
The pricing depends upon the Amount of contacts that the business wants to Contact, beginning at $7 for up to 500 contacts. Top Marketing Automation Systems
The email and SMS bundles have their own different pricing models. All these are one off payments where consumers get a set amount of emails or SMS to send for a set cost, which is useful for companies seeking to do a single email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large businesses.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is very important to company looking to build their client base and expand the reach of their brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.