Why Go With ActiveTrail Top Marketing Automation Tools
ActiveTrail.com does not require Any kind of advertising or tech expertise, as well as a first-time consumer can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message effort but you are concerned your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages delivered to your contacts go out in the right time of day when they’re most-likely to get opened. Top Marketing Automation Tools
The platform also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and includes detailed reports and analytics in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you keep up with the sort of personal interactions which are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, who are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online shops.
Marketers that wish to automate their customer journeys.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited Selection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest working ad Campaigns exclusively by email nowadays, especially with virtually everybody carrying out a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop superior campaigns. It is also good at incorporating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to ensure automated interaction with customers anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in numerous ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through each process. When you hit on”create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery on your account which you readily pull pictures from later on. Top Marketing Automation Tools
The sending options are easy to Arrange based on contact lists which you can upgrade at will. This allows you to make multiple variations of a targeted effort for numerous lists of people with various traits and interests, which you may monitor through ActiveTrail’s analytics program.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially not compared to website builder sites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for later repeat usage. The templates range from sterile or quite threadbare ones to more vibrant and lively presentations. You will find templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered effectively. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same time was also answered 4 hours afterwards.
Regardless of the Subject at hand, The client support answers were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, in comparison to other tech Websites, ActiveTrail’s customer support might leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and then use the machine to personalize the messages to your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses that has a small number of customers to contact, and large corporations that can scale up to enormous plans. The consumer has the leeway to decide which plan works best for them.
The landing page founder is a Great way to produce a special promotional site for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Top Marketing Automation Tools
Designing and publishing a survey is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your polls into your automation workflows.
Pick between open-ended, solitary, multi-select and private info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) which provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with simple robust editing programs. Start by picking from among those well-designed pre-made templates categorized by purpose and context, such as new tech merchandise, restaurant promotion or holiday advertisement.
At this stage, half of this job has already been done for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that greatly enhances The utility of the ceremony. Here are a Few of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type into your site, which automatically adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, like the number of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration type. Additionally, integrate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating readers. This is particularly important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, a contact or clicking onto a hyperlink.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Top Marketing Automation Tools
Every automation process has a beginning and end, but in between, pick As many or as little activities as required. You can do just about anything; for instance, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, another email may be sent which reminds contacts to get products they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily lets you upgrade existing contact info without needing to edit and find individual contacts.
Another excellent source for contact import management is the import History section, which provides you a synopsis of all imported contacts. From here, determine how many contacts were inserted, deleted, updated, as well as how many mistakes there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you never need to trawl through pages of options searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive layout allows you to plan your automation in this manner so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, too.
But even the least tech-savvy user can use the software readily, Ensuring you won’t have to hire additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade at which every single Functionality is available across every single tier. Users do not have to worry about not obtaining key features for choosing a more affordable price program.
The pricing depends upon the Amount of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Top Marketing Automation Tools
The email and SMS bundles have their own different pricing models. All these are one off payments where consumers get a set amount of mails or SMS to send for a set cost, which is beneficial for companies looking to perform just one email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large businesses.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is important for business seeking to build their client base and expand the reach of their brand. With low costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.