Why Go With ActiveTrail Trail Marketing
ActiveTrail.com does not require Any kind of advertising or tech experience, as well as a first-time user can easily walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to start a message effort but you are worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages sent to your contacts move out at the right time of day when they are most-likely to get started. Trail Marketing
The platform also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), assisting you to stay informed about the type of personal interactions which are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and searching for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers that wish to automate their client travels.
Benefits and Disadvantages
Landing page builder
Effortless to use
Responsive customer support
Somewhat limited collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying out a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop superior campaigns. It is also effective at incorporating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to guarantee automatic interaction with customers anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in numerous manners in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple website builder. It enables you to easily export your contacts enter them manually, and walks you through each process. When you hit “create an email” you get 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads having an easily customizable box of alternatives. Here you can upload images and make a gallery in your account that you easily pull images from in the future. Trail Marketing
The shipping options are easy to Arrange based on contact lists that you can update at will. This allows you to create multiple versions of a targeted campaign for numerous lists of people with various traits and interests, which you may track through ActiveTrail’s analytics system.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much selection, especially not compared to website builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform allows you to save Your templates for later repeat use. The templates range from sterile or very threadbare ones into more vibrant and lively presentations. You will find templates suited to makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic layouts, but each option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Irrespective of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, in comparison to other tech Websites, ActiveTrail’s customer support may leave something to be desired. There is not any live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two, and use the system to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business with a small number of clients to contact, and large corporations who can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Great way to create a distinctive promotional page for one-off events or revenue, and with the website’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Trail Marketing
Designing and publishing a questionnaire is an easy and straightforward procedure. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your polls in to your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Start by selecting from one of the most popular pre-made templates categorized with context and purpose, such as new technology product, restaurant promotion or holiday advertisement.
At this phase, half of this work has been done for you. All you Have to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your own creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The utility of this service. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type to your blog, which automatically adds users to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, like the amount of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration form. Additionally, integrate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communication subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There is the added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of options for promotion Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Trail Marketing
Every automation process has a beginning and end, but in between, select As many or as little activities as required. You can do just about whatever; for instance, make an automation to send readers an email on their birthdays, then following a timed delay of your choice, another email could be sent which reminds contacts to get goods they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to update existing contact info without having to find and edit individual contacts.
Another Superb source for touch import management is that the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts were added, deleted, updated, as well as how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly fix the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of options looking for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to plan your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the applications readily, Selecting you won’t have to employ additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality is available across every single tier. Users do not need to fret about not obtaining key attributes for picking a cheaper price program.
The pricing is based on the Amount of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Trail Marketing
The email and SMS packages have their own independent pricing versions. These are one off payments where users get a set amount of mails or SMS to send to get a set cost, which is useful for companies looking to do just one email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective customers, which is important for company seeking to construct their client base and expand the range of their brand. With low costs and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.