Why Go With ActiveTrail What Is The Best Email Marketing Automation
ActiveTrail.com does not need Any sort of marketing or tech expertise, as well as a first-time user can easily walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message campaign but you’re concerned your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages delivered to your contacts move out at the right time of day when they’re most-likely to get started. What Is The Best Email Marketing Automation
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there is little to lose by choosing it for a test run.
Small and medium size companies, who are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and searching for custom attributes for their needs.
Ecommerce companies and internet shops.
Marketers that wish to automate their client journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat restricted Selection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying out a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at integrating other applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automated interaction with customers whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be integrated in numerous ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “make an email” you receive 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of options. Here you can upload pictures and create a gallery on your account which you readily pull pictures from in the future. What Is The Best Email Marketing Automation
The sending alternatives are easy to Arrange according to contact lists which you can upgrade at will. This permits you to create multiple variations of a targeted campaign for multiple lists of people with various traits and interests, which you can track through ActiveTrail’s analytics system.
The Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much selection, especially not compared to website builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of options.
The platform Permits You to save Your templates for later repeat usage. The templates include blank or very threadbare ones to more colorful and lively presentations. There are templates suited to cosmetics companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic designs, but each option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was also answered 4 hours later.
Regardless of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, in comparison to other technology Sites, ActiveTrail’s customer service may leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and use the system to customize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and so on. The triggering emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business with a few of clients to contact, and large corporations that can scale up to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to create a special promotional page for one-off events or revenue, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. What Is The Best Email Marketing Automation
Designing and publishing a survey is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your surveys in to your automation workflows.
Choose between open ended, single, multi-select and private info questions. In addition, select private info, a matrix of choice and Net Promoter Score (NPS) that gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Start by selecting from among those well-designed pre-made templates categorized with purpose and context, such as new tech merchandise, restaurant advertising or holiday advertising.
At this stage, half of this work has been done for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The usefulness of this service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, like the amount of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration form. In addition, incorporate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communicating readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial variety of solutions for marketing Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your personal Automation completely from scratch. What Is The Best Email Marketing Automation
Every automation procedure has a beginning and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, another email could be sent which reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you update existing contact info without having to find and edit individual contacts.
Another excellent source for contact import management is the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts have been added, updated, deleted, and even how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to rapidly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Intuitive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of options searching for the appropriate action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive design enables you to plan your automation in this way so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t have to employ extra staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing grade where each single Functionality can be found across every single tier. Users do not need to fret about not obtaining key features for picking a more affordable price plan.
The pricing depends upon the number of contacts the business wants to Contact, starting at $7 for up to 500 contacts. What Is The Best Email Marketing Automation
The email and SMS packages have their own different pricing models. These are one off payments where users get a set amount of mails or SMS to send to get a set price, which is beneficial for companies looking to perform a single email or SMS burst. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost emotional bonds with existing and Prospective clients, which is important for company seeking to construct their customer base and expand the reach of their own brand. With reduced costs and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.