Why Go With ActiveTrail What Is The Best Email Marketing Platform
ActiveTrail.com does not need Any sort of advertising or tech experience, as well as a first-time user can walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message campaign but you are concerned your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages sent to your contacts move out in the time of day when they are most-likely to get opened. What Is The Best Email Marketing Platform
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and contains detailed reports and analysis in your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the sort of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and looking for custom attributes for their demands.
Ecommerce businesses and online shops.
Marketers that wish to automate their client journeys.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would suggest working ad Campaigns exclusively by email these days, particularly with virtually everybody carrying out a smart phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can make Online surveys to your customers to give you feedback, helping you develop better campaigns. It’s also good at integrating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to guarantee automated interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple site builder. It allows you to easily export your contacts or enter them manually, and walks you through every process. When you hit “make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of alternatives. Here you can upload pictures and make a gallery on your account which you easily pull pictures from later on. What Is The Best Email Marketing Platform
The sending options are easy to Arrange according to contact lists that you can upgrade at will. This allows you to make multiple variations of a targeted effort for multiple lists of individuals with various traits and interests, which you may monitor through ActiveTrail’s analytics system.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much selection, especially compared to site builder sites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of options.
The platform Permits You to save Your templates for after repeat usage. The templates include blank or quite threadbare ones to more vibrant and dynamic demonstrations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and simple, even generic layouts, but each option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered effectively. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the same time was also answered 4 hours later.
Irrespective of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other tech Sites, ActiveTrail’s customer support may leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each and every contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and then use the system to customize the messages for your clients.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business that has a small number of clients to contact, and massive corporations that can scale up to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Great way to create a distinctive promotional site for one-off events or sales, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. What Is The Best Email Marketing Platform
Designing and publishing a survey is an easy and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your polls into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing tools. Start by selecting from among the most popular pre-made templates categorized with purpose and context, such as fresh tech product, restaurant advertising or holiday advertisement.
At this stage, half of this work has already been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your own creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The utility of this service. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration type to your site, which automatically adds users to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, like the number of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communicating subscribers. This is very significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is the added functionality to program the when you want to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial variety of options for promotion Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, either a contact or clicking onto a link.
Each template is fully customizable, and you can create your own Automation completely from scratch. What Is The Best Email Marketing Platform
Every automation procedure has a start and end, but in between, select As many or as little actions as required. You can do just about whatever; for instance, create an automation to send readers an email in their birthdays, then following a timed delay of your choosing, another email may be sent which reminds contacts to get goods they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact information without having to find and edit individual contacts.
Another Superb source for contact import management is the import Background section, which gives you a synopsis of imported contacts. From here, ascertain how many contacts have been added, updated, deleted, and even how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Intuitive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever need to trawl through pages of options looking for the proper action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and dynamic automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
However, the least tech-savvy user can use the software readily, Selecting you won’t have to hire additional staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing grade where each single Functionality is available across each and every tier. Users do not have to fret about not accessing key features for picking a more affordable price program.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. What Is The Best Email Marketing Platform
The email and SMS bundles have their own independent pricing versions. These are one off payments where users receive a set amount of mails or SMS to send to get a set cost, which is beneficial for companies looking to do a single email or SMS blast. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is very important to company seeking to build their client base and expand the range of their brand. With reduced costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.