Why Move With ActiveTrail Why Marketing Automation
ActiveTrail.com does not need Any sort of marketing or tech experience, and even a first-time consumer can easily walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re trying to start a message effort but you are worried your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust so, so that messages delivered to your contacts move out in the time of day when they’re most-likely to get opened. Why Marketing Automation
The system also allows you to Heavily personalize the messages so that they don’t come off as type letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the sort of personal interactions which are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size businesses, that are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and looking for custom attributes for their demands.
Ecommerce businesses and internet stores.
Marketers who want to automate their customer travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest working ad Campaigns solely by email nowadays, especially with virtually everyone carrying out a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop better campaigns. It is also effective at incorporating different applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Great way to ensure automatic interaction with clients whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in numerous manners in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple website builder. It enables you to easily export your contacts or enter them manually, and walks you through every process. When you hit on”create an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account that you readily pull images from in the future. Why Marketing Automation
The sending options are easy to Arrange based on contact lists that you can update at will. This permits you to create multiple variations of a targeted effort for numerous lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially compared to site builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat use. The templates include blank or very threadbare ones to more vibrant and lively presentations. You will find templates suited to cosmetics companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and simple, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered effectively. A customer support query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same period was also answered 4 hours afterwards.
Irrespective of the topic at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, compared to other technology Sites, ActiveTrail’s customer support might leave something to be wanted. There is no live chat window or 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and use the system to customize the messages for your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses with a small number of customers to contact, and large corporations that can scale up to enormous plans. The consumer has the leeway to decide which plan works best for them.
The landing page creator is a Great way to produce a distinctive promotional page for one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Why Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You can incorporate your polls into your automation workflows.
Choose between open-ended, single, multi-select and personal info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) which provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing programs. Start by picking from among the well-designed pre-made templates categorized with context and purpose, such as fresh tech merchandise, restaurant promotion or vacation advertising.
At this stage, half of this job has been done for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The usefulness of the service. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration form into your site, which automatically adds users to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. Additionally, integrate social network blocks to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to program the when you would like to send the SMS effort, ensuring it reaches your customers at the best time.
ActiveTrail offers a substantial number of solutions for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Why Marketing Automation
Every automation process has a beginning and end, but in between, select As many or as little actions as required. You can do just about whatever; for example, create an automation to send readers an email in their birthdays, then following a timed delay of your choice, yet another email may be sent which reminds contacts to buy goods that they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact info without needing to find and edit individual contacts.
Another excellent resource for touch import direction is that the import History section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of options looking for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complicated and dynamic automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to plan your automation in such a manner so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, too.
But even the least tech-savvy user can use the applications easily, Selecting you won’t need to hire additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier where every single Functionality can be found across every single tier. Users don’t have to worry about not obtaining key attributes for choosing a more affordable price plan.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Why Marketing Automation
The email and SMS packages have their own different pricing versions. These are one off payments where users get a fixed quantity of mails or SMS to send to get a set price, which is useful for companies seeking to do just one email or SMS blast. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to business seeking to build their customer base and expand the range of their brand. With low prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.