Why Move With ActiveTrail WordPress Email Marketing Automation
ActiveTrail.com doesn’t require Any kind of marketing or tech experience, and even a first-time user can walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you’re worried your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages delivered to your contacts go out in the time of day when they are most-likely to get started. WordPress Email Marketing Automation
The system also allows you to Heavily personalize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the type of personal interactions that are so important for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and looking for custom attributes for their needs.
Ecommerce companies and online shops.
Marketers who wish to automate their client journeys.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop superior campaigns. It is also effective at integrating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be integrated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a simple site builder. It enables you to easily import your contacts enter them manually, and walks you through each process. When you hit “make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template loads with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account that you easily pull pictures from later on. WordPress Email Marketing Automation
The shipping alternatives are easy to Arrange according to contact lists that you can upgrade at will. This permits you to make many variations of a targeted effort for numerous lists of people with different traits and interests, which you may track through ActiveTrail’s analytics program.
The same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially not compared to website builder websites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or quite threadbare ones into more vibrant and lively demonstrations. There are templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and simple, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they could be of more help.
That said, compared to other tech Sites, ActiveTrail’s customer service might leave something to be wanted. There’s no live chat window or 24/7, 1-800 hotline to get in the heat of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the machine to personalize the messages to your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a few of clients to contact, and large corporations who can scale to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Great way to create a special promotional page for one-off events or sales, and with the website’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. WordPress Email Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward process. Pick the query types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your surveys in to your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. Additionally, select private information, a matrix of selection and Net Promoter Score (NPS) which gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Begin by picking from one of those well-designed pre-made templates categorized by purpose and context, such as fresh tech merchandise, restaurant advertising or vacation advertising.
At this phase, half of this work has already been performed for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of the service. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration form into your blog, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to discover, such as the number of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. In addition, incorporate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There is added functionality to program the when you would like to send the SMS effort, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable number of solutions for promotion Automation, making sure you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, a touch or clicking on a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. WordPress Email Marketing Automation
Every automation procedure has a start and end, but in between, select As many or as little activities as required. You can do just about whatever; for example, create an automation to send readers an email in their birthdays, then after a timed delay of your choosing, yet another email may be sent which reminds contacts to get products that they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without needing to edit and find individual contacts.
Another excellent source for touch import direction is the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts have been added, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of options searching for the appropriate action, making it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Ensuring you won’t have to hire additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade where every single Functionality is available across each and every tier. Users do not need to fret about not accessing key attributes for choosing a cheaper price program.
The pricing is based on the Amount of contacts the Company wants to Contact, beginning at $7 for up to 500 contacts. WordPress Email Marketing Automation
The email and SMS bundles have their own independent pricing versions. All these are one off payments where users get a fixed quantity of emails or SMS to ship for a set cost, which is beneficial for businesses seeking to perform just one email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is very important to business seeking to construct their client base and expand the range of their own brand. With reduced prices and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.