Why Go With ActiveTrail Workflow Automation Email Marketing
ActiveTrail.com doesn’t need Any kind of advertising or tech expertise, as well as a first-time user can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re looking to start a message campaign but you’re worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages delivered to your contacts go out at the right time of day when they’re most-likely to get started. Workflow Automation Email Marketing
The system also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and includes detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the sort of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and searching for custom features for their needs.
Ecommerce businesses and online shops.
Marketers that want to automate their client travels.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
No one would indicate working ad Campaigns solely by email these days, particularly with virtually everyone carrying a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also effective at integrating different applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Fantastic way to guarantee automatic interaction with clients whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in numerous ways in your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple site builder. It allows you to easily import your contacts enter them manually, and walks you through each procedure. When you hit “create an email” you receive 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account which you easily pull images from in the future. Workflow Automation Email Marketing
The sending options are easy to Arrange according to contact lists which you can update at will. This allows you to create many variations of a targeted campaign for multiple lists of individuals with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially compared to website builder sites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform allows you to save Your templates for later repeat usage. The templates range from blank or quite threadbare ones into more vibrant and dynamic presentations. There are templates suited for makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and easy, even generic designs, but each option is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer service question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours later.
Regardless of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, in comparison to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each and every contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and use the machine to customize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses with a small number of clients to contact, and massive corporations that can scale up to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to produce a distinctive promotional site for one-off events or revenue, and with the website’s poll and polling tools, message recipients have the capacity to weigh in about what works and does not –and then incorporate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Workflow Automation Email Marketing
Designing and publishing a survey is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You can integrate your polls into your automation workflows.
Pick between open-ended, solitary, multi-select and private info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Begin by selecting from one of the well-designed pre-made templates categorized with purpose and context, such as fresh technology product, restaurant promotion or vacation advertisement.
At this phase, half of the work has already been performed for you. All you Need to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of the service. Here are a Few of the most common integrations:
· WordPress — Insert an ActiveTrail registration type into your site, which adds customers to the ActiveTrail recipient list, finally raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, such as the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, integrate social network blocks into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email advertising campaign. There is added functionality to program the when you want to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail Provides a Considerable variety of options for promotion Automation, ensuring you engage with customers on an individual level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Workflow Automation Email Marketing
Every automation procedure has a beginning and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, another email may be sent that reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact info without having to find and edit individual contacts.
Another excellent source for contact import management is the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts have been inserted, updated, deleted, and even how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly fix the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever need to trawl through pages of choices looking for the appropriate action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and dynamic automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design allows you to plan your automation in this way so that you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
But the least tech-savvy user can use the applications easily, Ensuring you won’t have to hire additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which each single Performance can be found across each and every tier. Users do not have to fret about not accessing key features for picking a cheaper price program.
The pricing depends upon the Amount of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Workflow Automation Email Marketing
The email and SMS bundles have their own different pricing versions. These are one off payments where consumers receive a set amount of emails or SMS to send for a set cost, which is useful for companies looking to do just one email or SMS burst. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large businesses.
This program solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost emotional bonds with existing and Prospective clients, which is important for business seeking to build their customer base and expand the range of their own brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.